Wednesday, September 2, 2009

Now Playing: The Knack by Norm Brodsky & Bo Burlingham

In the Knack, veteran entrepreneur Norm Brodsky, the man behind Inc.'s popular Street Smarts column, and Inc. editor-at-large Bo Burlingham, team up to offer some practical hands-on advice to anyone starting or building a business. In this video Norm Brodsky explains the importance of having a life plan, why gross profits are much more important than gross sales, and his three criteria for creating a successful company. Speaker: Norm Brodsky, author & entrepreneur. There're more fun video's on the topic: http://www.bnet.com